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BA (Hons) Beauty Promotion

Explore the beauty and luxury brand industry, from concept to consumer

Enquire: 023 8201 5066

Want to learn more about the business of beauty? Southampton Solent is the first university in the UK to offer a beauty promotion degree, an innovative course which focuses on developing you for a career within the global beauty industry. You’ll learn a diverse range of skills, including multi-platform journalism, styling, marketing, PR, advertising and trend forecasting, with an opportunity to specialise as you progress.

  • Students will learn advertising, PR and creative marketing skills, specialising in the beauty industry. 
  • Students have access to industry-standard teaching facilities at the dedicated media academy, as well as hair, make-up and photography studios.
  • Voted as one of the top creative universities in the UK, Southampton Solent’s collaborative culture means past students have worked on exciting projects with other students from fashion design, hair and make-up courses, as well in areas such as photography, film, television and music.
  • Students can get involved in unique retail opportunities via the University’s student-managed high street fashion store, Re:So.
  • The degree is built around practical insights into the beauty industry and past students have had the opportunity to go on site visits and attend lectures by prestigious guest speakers.
  • The course has strong industry links and past students have benefitted from live project and work experience through the University’s in-house creative agency, Solent Creatives.
  • The University’s close proximity to London has allowed previous students to attend industry events including London Fashion Week and Graduate Fashion Week.
  • Students are taught by a team of experienced academics who have extensive experience in the fashion, beauty and media industry professions. 

The industry

The beauty industry is worth £17 billion and is forecast to grow 16% by 2016, according to Raconteur. The industry employs over a million people in the UK and as it expands there is great potential for graduate employment in beauty brands, online magazines and PR.

Realising this, Southampton Solent’s unique beauty promotion degree aims to develop industry-savvy graduates able to take advantage of these opportunities for a career in the professional beauty industry.

The programme

Students are taught by academics with extensive industry experience in writing and styling beauty, celebrity and fashion editorial features for magazines including Vogue, Harper’s Bazaar, InStyle and Good Housekeeping.

Students have access to professional photography facilities, as well as a make-up area. Mac suites with the latest design and publishing software and a reprographics room are also available to help students develop their digital skills.

Students on this course can take advantage of opportunities to get involved in retail activities at Re:So, Southampton Solent’s stunning student-run store which sells a unique mix of fashion, accessories, publications, furniture and art produced by the University’s creative students and graduates. The store’s upper floor ‘learning zone’ has previously hosted guest speakers from the fashion industry, workshops, photo-shoots and exhibitions – with an emphasis on developing student retail, enterprise and employability skills.

Next steps

Think a career as a beauty editor, PR, marketing executive, brand manager or trend forecaster might be for you? With close industry links and regular opportunities to create a professional network, gain hands-on experience and build a professional resume, Southampton Solent’s unique beauty promotion degree can help you to take your first step into this exciting industry.

Have you got a question about applying?


UCAS codes


  • 3 Years Standard entry B353

Typical entry requirements

2016 entry
280 UCAS Tariff points

2017 entry - New UCAS Tariff
112 UCAS Tariff points


Year one:


Core units

  • Introduction to the Beauty Industry
  • Advertising and Editorial Beauty Imagery
  • Beauty and Editorial Writing 
  • Contextual Studies Historical
  • Beauty PR and Marketing
  • Beauty Futures

Year two:


Core units

  • Contextual Studies Contemporary
  • Beauty and Fragrance Advertising
  • Professional Practice and Promotion
  • Global Perspectives
  • Digital Beauty and Editorial Writing


  • Beauty Film
  • Media Makeup and Hair
  • Curriculum Plus 
  • Model Your Business

Year three:


Core units

  • Major Project Research and Development
  • Work-Based Learning for Fashion and the Creative Industries
  • Major Project Production and Evaluation


  • Dissertation
  • Dissertation and Practice
  • Curriculum Plus
  • Creative Entrepreneurship
  • Freelancing at Solent Creatives (Design)

Teaching, learning and assessment

The course is taught through lectures, seminars, technical workshops, individual study and tutorials. In your third year you’ll receive support and formative feedback in weekly tutorial sessions and one-to-one drop-in sessions.

Work experience
You’ll have plenty of encouragement and support in finding work experience opportunities, drawing on the course team’s strong ties with the industry.

In year three you’ll also be able to choose the optional Work-Based Learning unit, taking part in a work experience challenge and creating a reflective portfolio.

Previous students from Solent’s media fashion styling programme have found placements at Notion magazine, London Garment Expo, ITV, Company magazine, Dazed & Confused magazine, Jonathan Saunders, Atelier Mayer, Illamasqua, Trendstop, Sky, Topshop and the BBC.

The course is assessed through coursework, including written work, creative imagery, promotional projects, presentations, timed assessments and a final-year major project in a topic of your choice, guided by your tutors.

Our facilities

You’ll have access to a range of specialist teaching facilities in our professional-grade media academy, including a photography studio complex, make-up area, mono and colour darkrooms and printing areas, digital reprographics rooms and Mac suites.

Study abroad

You may have the opportunity to spend between a term and a year of your course studying abroad at one of our partner universities in Europe, as part of the Erasmus+ programme.

For more information, visit

If you are a student at one of our Erasmus partner institutions in Europe, then you may have the opportunity to come to the UK and study beauty promotion units at Solent for either a single term or a full academic year as part of your degree programme.

If you’re studying outside Europe then you may be able to study with us as an exchange student if there is a partnership agreement in place. If you are studying at a university which does not have a partnership agreement with us, then you could apply to study at Solent under our Study Abroad programme.

Web-based learning

Solent’s virtual learning environment provides quick online access to assignments, lecture notes, suggested reading and other course information. Work can also be submitted digitally through the online portal.

Meet the Team

The course team comprises industry professionals and experienced academics. The team has a wealth of contacts and experience, all of which enhance the student learning experience.

UCAS codes


  • 3 Years Standard entry B353

What do we offer?

From a vibrant city centre campus to our first class facilities, this is where you can find out why you should choose Solent.

You can gain the skills required for a dynamic career in the fashion and beauty industries, working in the head office of a cosmetics, skincare, perfume, jewellery or hair care company or promoting several clients as a PR executive in a beauty and fashion public relations agency. These skills are also highly valuable in the lifestyle, public relations and promotion industries.

Suitable roles for graduates include:

  • Beauty editorial
  • Styling
  • Fashion forecasting
  • Public relations.

Links with industry

There are opportunities to take part in live professional projects and competitions.

Recent guest speakers have included Terry Mansfield, former president and chief executive at the National Magazine Company; Courtney Blackman from Forward PR; Mark Graham from ilovedust; and Caryn Franklin and Debra Bourne of All Walks Beyond the Catwalk.

Transferable skills

Written and presentation skills, editorial, creative thinking, project planning and management, photography, teamwork, and computer and digital design skills.


Key facts


Location of study: East Park Terrace

Study mode: Full-time

Entry requirements


UCAS have updated their tariff points for 2017 entry. Please click here for more information.

280 points (for 2016 entry) or 112 points (for 2017 entry) from:

  • A-levels, a BTEC Extended Diploma at DMM or BTEC Diploma at D*D* or equivalent qualifications.
  • Direct entry into year two or three may be considered for this course.
  • UK applicants will be asked to attend a portfolio viewing.
  • Applicants from outside the UK will be required to send an electronic portfolio.
  • Applicants over the age of 21 may be considered based on relevant experience, without having the required tariff points.

Portfolio interview requirements

Before attending your interview or sending us your portfolio, please read the following: Portfolio interview information

We welcome applicants from a diverse range of backgrounds. Applicants who are not in possession of the minimum entry requirements but are able to demonstrate aptitude, enthusiasm and motivation will be considered on an individual basis and may be admitted subject to satisfactory interview and/or portfolio. Please contact us for further details.

English language requirements

Applicants who do not have English as their first language will be required to demonstrate an approved level of proficiency in the use of the English language. The agreed minimum requirements for this course are:

  • IELTS minimum 6.0 overall with a minimum of 5.5 in each individual component
  • TOEFL IBT minimum 80 with a minimum of 19 in each individual component- TOEFL is only valid for EU students
  • or equivalent.

Qualifications are checked before enrolment, and international students must bring their original certificates or certified copies when coming to study at the University.

The University also offers a pre-sessional English programme for international students who wish to improve their level of English before starting a degree course.

Note to all international students requiring a visa:

All international applicants need to be aware that the English language requirements to attend Southampton Solent University, and the English language requirements to obtain a visa from the Home Office, may be different. This means that if you meet the Southampton Solent University language requirement to gain a place on the course, you may still have to meet additional requirements to be granted with a visa by the Home Office.

We strongly advise all applicants to visit the Home Office website which outlines all the requirements for a successful visa application and to take a look at this PDF document which outlines both Solent University and Home Office requirements for a number of language tests.  

Non-standard entry

If you do not have these qualifications or are unsure of your eligibility please contact the University using the contact details found at the top of this page.

Costs involved


Tuition fees

The tuition fees for the 2016/2017 academic year are:

UK and EU full-time fees: £9,000 per year

International full-time fees: £11,000 per year

Other costs

Compulsory make-up kit, external hard drive, domain name and memory stick costs in year one: £250

Optional Adobe design software costs in year one: £190

Optional Mac laptop, MS office and Adobe Photoshop software costs in year one: £1,000

Graduation costs 

Graduation is the ceremony to celebrate the achievements of your studies. For graduates in 2015, there is no charge to attend graduation, but you will be required to pay for the rental of your academic gown (approximately £42 per graduate, depending on your award). You may also wish to purchase official photography packages, which range in price from £15 to £200+. Graduation is not compulsory, so if you prefer to have your award sent to you, there is no cost.

For more details, please visit:

Bursaries and scholarships

Southampton Solent University offers a range of scholarships that provide financial assistance or waive fees for tuition or accommodation. Each scholarship has specific eligibility criteria. Check out our scholarships page to find out more.

How to apply


Any student applying for the first year of a full-time/sandwich undergraduate course must apply through UCAS (University and Colleges Admissions Service). This includes mature, overseas and EU students.

Nearly all schools and colleges offer their students the facility of applying electronically through the UCAS website using 'Apply'; it may also be used by those applying independently in the UK and overseas. This facility and all course information can be found on the UCAS website:

Your application should reach UCAS by January if you hope to enter a course the following autumn. Early application is advised for the most popular subject areas. Late applications may be made until June. The UCAS Code for the University is S30, code name SOLNT.

Student support and services


Student welfare

Southampton Solent University is committed to giving you the best possible educational experience during your time with us. As such we have a number of support services and policies set up covering funding, careers and employability, chaplaincy, counselling, international advice, student affairs, key academic skills, disability support and general student advice. Find out more about our approach to student welfare.

University facilities

You will have access to a modern, comfortable and efficient environment in which to study, following our extensive refurbishment and modernisation over recent years. Some key facilities include Mountbatten library, a wide variety of sports and watersports facilities, plus superb IT and media facilities. Find out more about our first-class facilities here.

Living in Southampton

Southampton is a vibrant student city and studying at Solent means that you will be at the very heart of the action. Find out more about being a student in Southampton.

Solent Students’ Union

Run by students for students, Solent Students’ Union is a key part of any student’s time at Solent. Visit the Students’ Union website for more information.


UCAS codes


  • 3 Years Standard entry B353


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