Universities as infrastructures of support: making the Solent Film Office happen

The launch of the new Solent and South Hampshire Regional Film Office marks a major step forward for the region’s creative economy. Funded by Solent Growth Partners and driven by a consortium of local authorities and cultural development agencies, the film office will provide a single point of contact for productions, market the region as a go-to location for filming and open up new opportunities for local businesses and talent.

Behind the scenes of this development is a quieter story — one of research, knowledge exchange, and the often-unseen role universities play in helping ideas like this one take root and grow.

From research to impact

The idea of a regional film office did not emerge overnight. It was first identified in research carried out at Southampton Solent University as part of a Research, Innovation and Knowledge Exchange (RIKE) project between 2020 and 2021. It was a response to priorities set out in key strategy documents – including the Creative Network South Creative Industries Declaration and Arts Council England’s cultural strategy for Portsmouth – both of which highlighted the need for stronger infrastructure to support the creative economy.

The RIKE project gathered evidence, brought together stakeholders, and produced a Theory of Change report for the screen industries in the Solent region. Among its recommendations was the establishment of a regional film office – not simply as an administrative function, but as a vital piece of creative infrastructure: connecting talent pipelines, supporting independent productions, promoting the region internationally, and providing a business case for sustained investment.

This research provided the evidential basis for further strategic conversations through a series of Screen Industries Cluster meetings hosted in partnership with Fareham College, Creative Network South, and the Southern Policy Centre. These gatherings brought local authorities, policymakers, production companies, and cultural organisations into the same room to test ideas, compare models, and make informed decisions about what would help build our region’s creative economy.

By December 2024, the Solent Screen Support Feasibility Study was launched, presenting a collaborative roadmap for a film office and confirming broad support across councils, cultural agencies, and regional development bodies.

The enabling role of universities

Universities are anchor institutions and, at every stage of this journey, Southampton Solent University played an important role of enablement. It’s often unseen, but it’s by no means any less key. And, by supporting my involvement in this project as part of my research and knowledge exchange remit, the University has created the conditions for academic insight to inform policy and practice.

This is a subtle but essential contribution. Universities are uniquely placed to:

• Provide research-led evidence that turns ideas into persuasive business cases.
• Convene cross-sector conversations by offering neutral space and credibility.
• Sustain continuity across the long timelines of public sector change.
• Support thought leadership by connecting academic expertise with industry needs.

The Solent Film Office is not a “university project” — it is a collaborative achievement led by local authorities and funded by Solent Growth Partners. Yet, it is also fair to say that without the groundwork of university research and facilitation, the momentum to make it happen may not have been sustained.

A shared regional asset

With FilmFixer now appointed to establish and operate the new agency, the Solent Film Office is set to work across nine local authority areas, providing a one-stop shop for production companies, marketing the region as a filming destination, and unlocking opportunities for skills development and local business engagement.

For our university, the benefits are many and varied. Students will have access to an industry landscape that is better coordinated and more visible. Academics can continue to collaborate with policymakers and industry to shape sustainable growth. As a region, we stand to capture a greater share of the economic and cultural value generated by film and television production.

Regional development? Universities are key

The story of the Solent Film Office illustrates something bigger about the role of universities in regional development. Universities are not only educators and research producers. They are also infrastructures of support: institutions that provide the long-term stability, intellectual resources, and convening power necessary to get important initiatives off the ground.

Infrastructures are rarely noticed until they are missing. In this case, the research, networks, and continuity provided by Solent have been crucial in helping partners move from strategy documents to a real, funded institution. The film office will stand as a visible achievement, and Solent’s contribution has been embedded in the process that made it possible.

The success of the Solent Film Office reminds us that universities are not just ivory towers, but anchor institutions embedded in place. They provide the connective tissue that enables ideas to become reality. Sometimes, that makes all the difference.