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Business courses

A lecture in progress

Liam Saunders

BA (Hons) Business Management

Graduated 2015

Business graduate, Liam Saunders

If you seek the academic knowledge and practical experience to be successful in business, either as an employed business professional or an entrepreneur, this course is for you.

University was critical preparation for my career; at Solent I was able to learn and develop my academic knowledge of business through a comprehensive degree programme, learning about everything from the marketing mix to contract law. This has proved to be truly invaluable in setting up and running my business, VIP IT. Being able to draw upon this knowledge has empowered me to take informed business decisions and grow my business based upon established and proven business principles.

The knowledge I gained from university has empowered me to take informed business decisions and grow my business based upon established and proven business principles.

Alongside this, I was also able to gain valuable practical business experience through an exciting live client marketing brief with Ahmad Tea during my first year and an interesting business project in the third year of my course.

From these practical experiences, I was able to learn how to communicate and pitch to businesses with confidence. These skills are essential to my chosen career path, as I’m required to draw upon them on a regular basis within my business.

Since leaving Solent, I have been focused on building my business, VIP IT. In two years, the business has grown to serve clients across a range of sectors including: law, property, hospitality, marketing, technology, beauty, automotive, music and home care. 

During the first year of starting my business, I also returned to Solent University to complete a Master’s degree in project management and professional practitioner level qualifications in PRINCE2 and AgilePM. Studying project management has further enhanced my professional skillset and provided me with a unique edge in marketing. I now offer digital marketing solutions that are grounded in project management best practice.

My career highlight so far was delivering a 100 per cent increase in bookings for a hospitality client, following a six-month SEO campaign.

If you want a career in business and marketing; try to gain professional industry qualifications. The marketing sector as a whole is becoming ever more professional and businesses now expect more than ever for marketing professionals to have relevant industry qualifications.

And don't forget to seek out work experience or an internship within the business environment - the knowledge and experience that you will gain in a practical setting is invaluable.

Students on a boat as part of international business and marketing week
International business and marketing week
The International Business and Marketing Week promotes relations between European universities and offers students a fantastic opportunity to network with peers around the globe. Our business and marketing students get the chance to participate in this annual event.
Gus McKechnie at the Duke of Edinburgh gold awards
Business management graduate among celebrity D of E gold award presenters
Solent University alum Gus McKechnie was chosen to present the Duke of Edinburgh gold award to 50 young achievers at the recent presentation event at Buckingham Palace gardens.
Students presenting as part of a pitching assignment
Business programmes help maximise career opportunities.
Our active networking has allowed students to benefit from connections as far afield as Australia and the US.
students in a classroom talking
Get extra skills for the future
Every year, a progression event takes place for students on the Business Foundation course. Students have the opportunity to network with course leaders from different disciplines about the undergraduate programmes, to ensure they make the right decision for them on which degree they go on to study.

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