The strategic value of internal communication is being increasingly recognised within organisations across all sectors. This is providing additional opportunities for practitioners with the requisite confidence, skills and knowledge to influence, advise and deliver at the most senior level within organisations.
Solent University’s master’s degree in internal communication management equips practitioners with additional knowledge, skills and gravitas to influence and operate at the highest level in organisations.
Designed to integrate high level study with senior practitioners’ demanding work and personal lives, this flexible degree minimises time out of the office – offering online discussion with the course team and fellow students, along with four two-day workshops (at a convenient central London location) over the course of the year.
You will explore the complexity of organisational culture and the psychology of communication, learn to assess the broader business context in which organisations are operating, and to develop high impact strategies, and forge leading-edge approaches to advances in technology and to the breakdown in organisational boundaries.
And the course’s highly interactive workshops are a chance to discuss organisational implications, while our ‘theory into practice’ approach ensures you can immediately apply theory and other learning to your current business challenges, adding value from the outset. Assessments also focus on applying theory to students’ current business challenges, maximising value to you and your organisation.
The course team all have a background in strategic communication management, and guest speakers include leaders in current thinking. You will also benefit from free membership of the Institute of Internal Communication throughout the programme, including all member benefits.
A focus on analytical thinking and evidence-based decision making equips students to continuously adapt to the business challenges of the future, while online and face-to-face interaction will help you create a long-term network of fellow practitioners.
And the course is continuously updated in line with the latest developments within internal communication and from student feedback, ensuring in depth exploration of key communication issues underpinned by a keen awareness of business challenges – to build the gravitas needed to influence at the most senior level.