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Bailey Ashton Adie

Dr Bailey Ashton Adie

Research Fellow

Faculty of Business, Law and Digital Technologies

023 8201 6969 ext. 6969 Room no. SMY20

Biography

Bailey Ashton Adie has been undertaking research at Solent University since August 2016.

She has a PhD in Management and Development of Cultural Heritage at IMT Institute for Advanced Studies Lucca, Italy. She also has an MA in Cultural Heritage and International Development from the University of East Anglia, Norwich, UK and a BA in History and Asian Studies from the University of Vermont, Burlington, USA.

She is the author of the Routledge book World Heritage and Tourism: Marketing and Management (2019). She has also published on a variety of topics in peer-reviewed journal articles and edited books. 

She is on the editorial board of the Journal of Heritage Tourism and El Periplo Sustentable. In addition to these, she is also an active reviewer for several major journals in the field, including Annals of Tourism Research, Current Issues in Tourism, Tourism Management, and Tourism Management Perspectives.

She is currently a member of World Heritage UK and was invited as a guest speaker for their 2019 annual conference in Llangollen.

Research interests

  • World Heritage
  • Heritage tourism
  • Islamic tourism
  • Visitor management
  • Film tourism
  • Community-based tourism
  • Tourism and development
  • Tourism marketing and branding
  • Second home tourism
  • Community resilience
  • Tourism and disasters
  • Tourism and climate change
  • Overtourism
  • Dark tourism

View Bailey's profile on Pure

Further information

  1. Conferences

    Bailey has presented at many conferences in the UK and globally. Follow the link below to find out more.

    Invited Speaker

    • World Heritage UK Annual Conference, Llangollen, UK, 7-8 October 2019
      • Invited chair for session 'World Heritage and Tourism'
      • Invited member of Question Time Expert Panel

    Presenter

    • Adie, B.A. (2019). Fighting Mother Nature: Second homeowners, risk awareness, and post-disaster planning on Fire Island, New York. Paper presented at the 8th Nordic Geographers Meeting: Sustainable Geography – Geographies of Sustainability, June 16-19, Trondheim, Norway. 
    • Hall, C.M. & Adie, B.A. (2019) Resilience and voluntary temporary populations: Reframing our understanding of people in place in resilience thinking. Paper presented at the 8th Nordic Geographers Meeting: Sustainable Geography – Geographies of Sustainability, June 16-19, Trondheim, Norway. 
    • Adie, B.A. (2019). Negotiating the heritage narrative: Poldark and the Cornwall and West Devon Mining Landscape WHS. Paper presented at the 6th UNESCO UNITWIN Conference 2019: Value of Heritage for Tourism, April 8-12, Leuven, Belgium.
    • Adie, B.A. (2018). Film tourism and cultural performance: Mexico City’s Day of the Dead parade. Paper presented at the Inclusive Innovation in Tourism: Enhancing Local Experience Researcher Links Workshop, August 28-31, Phuket, Thailand. 
    • Adie, B.A. (2017). Coordinated management practices at the Prehistoric Pile Dwellings around the Alps World Heritage Site: Navigating the global-local divide. Paper presented at the 5th UNESCO UNITWIN Conference: Local Identity and Tourism Management at World Heritage Sites, April 18-22, Coimbra, Portugal.
    • Adie, B.A. (2012). Urban Renewal, Cultural Tourism, and Community Development: A New Delhi Case Study. Presentation given at Fourth Encuentros Conference: Responsible Tourism, September 27-29, Portorož, Slovenia.

    Contributor

    • Arvanitis, P., Adie, B.A., & Amore, A. (2019). Cruise passenger accommodation preferences in a major home port pre- and post-voyage: Evidence from Southampton, United Kingdom. Paper presented at the People & the Sea X: learning from the past, imagining the future, June 24-28, Amsterdam, the Netherlands.
    • Adie, B.A., Amore, A., & Falk, M. (2019). Modelling the characteristics of the European short-stay tourism market. Paper presented at Between Overtourism and Undertourism, June 26-29, Lecce, Italy.
    • Adie, B.A., Falk, M., & Savioli, M. (2019). Overtourism as a perceived threat to cultural heritage in Europe. Paper presented at Between Overtourism and Undertourism, June 26-29, Lecce, Italy.
    • Arvanitis, P., Adie, B.A., & Amore, A. (2019). To stay or not to stay? Overnight booking intentions of cruise passengers in a mature cruise destination. Paper presented at Travel and Tourism Research Association, Europe Chapter Conference: Tourism in the era of connectivity, April 8-10, Bournemouth, UK.
  2. Projects and awards

    Bailey has recently received some travel grants. Follow the link below to find out more.
    • Arts & Humanities Research Council Travel Grant to attend the workshop Cultural Heritage, Migration and the Indian Diaspora, January 30-31, 2019, Ahmedabad, India.
    • British Council Travel Grant to attend the Inclusive Innovation in Tourism: Enhancing Local Experience Researcher Links Workshop, August 28-31, 2018, Phuket, Thailand.
  3. Research interests

    Bailey's research interests lie in heritage tourism, World Heritage visitation and management, tourism branding and marketing, sustainable tourism for community development, visitor management, and urban tourism.
  4. Current research

    Bailey's current research includes: disasters and second home tourism, World Heritage tourism, Islamic tourism, tourism and events, and film tourism.
  5. Recent publications

    Bailey has contributed to a number of journal articles and book reviews. Follow the link below to see her most recent. For a full list of publications, please see Bailey's Pure profile.

    Books

    • Adie, B.A. (2019). World Heritage and Tourism: Marketing and Management. Abingdon, UK: Routledge.

    Journal articles

    • Adie, B.A. & Amore, A. (2020). Transnational World Heritage, (meta)governance and implications for tourism: An Italian case. Annals of Tourism Research, 80, 102844.
    • Adie, B.A.,Falk, M., & Savioli, M. (2019). Overtourism as a perceived threat to cultural heritage in Europe. Current Issues in Tourism. https://doi.org/10.1080/13683500.2019.1687661.
    • Adie, B.A. (2019). Place attachment and post-disaster decision-making in a second home context: A conceptual framework. Current Issues in Tourism. https://doi.org/10.1080/13683500.2019.1600475.
    • Adie, B.A., Hall, C.M., & Prayag, G. (2018). World Heritage as a placebo brand: a comparative analysis of three sites and marketing implications. Journal of Sustainable Tourism, 26 (3), 399-415.

    Book chapters

    • Adie, B.A. (2019). Marketing Europe to Islamic heritage tourists. In C.M. Hall and G. Prayag (eds.). The Routledge Handbook of Halal Hospitality and Islamic Tourism. Abingdon, UK: Routledge.
    • Adie, B.A. (2019). Urban renewal, cultural tourism, and community development: Sharia principles in a non-Islamic state. In C.M. Hall and G. Prayag (eds.). The Routledge Handbook of Halal Hospitality and Islamic Tourism. Abingdon, UK: Routledge.