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Nicola Adams

Nicola Adams

Senior Lecturer

School of Business, Law and Communications

023 8201 3165 ext. 3165 Room no. RM217


Nicola has been with Solent University since 2000. She graduated from the University of Strathclyde with a BA (Hons) in Sport in the Community and an MSc in Tourism.

Nicola has taught a range of tourism related units at both further education and higher education level at Gorseinon College of FE, Swansea Institute, and Birmingham College of Food Tourism and Creative Studies before joining the University when it was still known as Southampton Institute. 

A mother of three, Nicola loves the outdoors with her young boys. She also enjoys cycling and running.

Her research interests are in tourism and its development as well as experiential and family tourism.

Taught courses

Further information

  1. Recent publications

    Find out more about Nicola’s recent publications. Publications include articles in academic journals; book chapters or full books; creative projects; conference participation and multimedia works.

    Higgins, L., Adams, N., Garrido-Sanz, P., (July 2011). ‘Actors personal perspectives on politics in partnerships: a case study of a sport and physical alliance’, Leisure Studies Association, Conference paper.

    Adams (nee Alexander), N. & McKenna, A., (1998). 'Rural Tourism in the Heart of England, International Journal of Contemporary Hospitality Management', Special Edition, 10 (5): 203-207

    Adams A, & Adams (nee Alexander), N., (1998). 'Sustainability and the Outdoor Recreationist: A Case Study of Mountainbiking in the Aviemore-Cairngorm Massif Region', Published Conference Proceedings; SAC, Rural Tourism Management: Sustainable Options.

  2. Industry experience

    Nicola has extensive experience of work within the leisure industry. This section contains more information about her work history and any advantageous industry links she maintains.
    Nicola has worked on various consultancy projects and has contributed to a number of publications in the past. She worked as a Research Assistant within the Safety in Leisure Research Unit at Swansea Institute of HE, now Swansea Metropolitan University.