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About the course

Want to learn more about the business of beauty? Solent is the first university in the UK to offer a beauty promotion degree, an innovative course which focuses on developing you for a career within the global beauty industry. You’ll learn a diverse range of skills, including multi-platform journalism, styling, marketing, PR, advertising and trend forecasting, with an opportunity to specialise as you progress.

BA (Hons) Beauty Promotion scored 92% overall student satisfaction for the National Student Survey 2020. 

You will be taught by academics with extensive industry experience in writing and styling beauty, celebrity and fashion editorial features for magazines including Vogue, Harper’s Bazaar, Elle and Good Housekeeping.

And will have access to professional photography facilities, as well as a make-up area. Mac suites with the latest design and publishing software and a reprographics room are also available to help you develop your digital skills.

During your studies you will also have the opportunity to get involved in retail activities at Re:So, Solent’s stunning student-run store which sells a unique mix of fashion, accessories, publications, furniture and art produced by the University’s creative students and graduates.

Think a career as a beauty editor, PR, marketing executive, brand manager or trend forecaster might be for you? With close industry links and regular opportunities to create a professional network, gain hands-on experience and build a professional resume, Solent’s unique beauty promotion degree can help you to take your first step into this exciting industry.

You have the opportunity to study abroad in one of our partner universities for a semester on this course.
Study abroad
If you're not quite ready for a full undergraduate degree, there's alternative entry through one of our foundation years.
Foundation year available
As part of your studies you will have the opportunity to undertake a work experience placement.
Built in work experience placement
This course has access to Solent's specialist facilities.
Specialist facilities
After successfully completing your studies, there's an opportunity to continue your studies at Solent.
Further studies
If you have an appropriate Level 5 qualification, you can top it up to a degree in just a year.
Top-up option

Combine a love of beauty, writing and image creation.

What does this course lead to?

This course will support you to develop the key skills required for a dynamic career in the fashion and beauty industries, working in the head office of a cosmetics, skincare, perfume, jewellery or hair care company or promoting several clients as a PR executive in a beauty and fashion public relations agency.

These skills are also highly valuable in the lifestyle, public relations and promotion industries.

Who is this course for?

This course is ideally suited to students who wish to focus their creative, communication and commercial skills towards professional careers in the growing beauty industry.

Applicants may come from either an artistic or business focused background or have studied either creative or humanities A-levels including but not limited to; social sciences, media, English, photography and history.

Facts and figures

Fees icon

Fees and costs

Tuition fees

The tuition fees for the 2021/22 academic year are:
UK, EU and Channel Island full-time fees: £9,250 per year
International full-time fees: £13,800 per year

Following the UK government's confirmation that EU students will no longer be eligible for home fee status benefits, we've made the decision to keep EU tuition fees the same as UK tuition fees for 2021 entry.

For further information, please visit our tuition fees page.

Other costs

While most course costs are covered by your tuition fees, some essential resources and optional extras may need to be paid for separately. These additional costs are listed below. For advice on budgeting and managing your money, please contact

Compulsory costs:

Year one: Laptop (prices vary) External hard drive (£50)  
Year three: £300-500 for Final Major Project, depending on scale of project. 

Optional costs:

Study trips:
Year one: £300 approx
Year two: £300-800 approx
Year three: £800-£1250 approx 

Bursaries and scholarships

Solent University offers a range of bursaries and scholarships that provide financial assistance or waive fees for tuition or accommodation. Each bursary or scholarship has specific eligibility criteria. Check out our bursaries and scholarships pages to find out more.

Graduation costs

For graduates in 2020, there is no charge to attend graduation, but you will be required to pay for the rental of your academic gown (approximately £45 per graduate, depending on your award). You may also wish to purchase official photography packages, which range in price from £15 to £200+. Graduation is not compulsory, so if you prefer to have your award sent to you, there is no cost. Extra guest tickets will go on sale after results publication and will be sold on a first-come-first-served basis. The cost per ticket was £15 in 2019, but this fee is subject to change for future years. Please note, we do not guarantee there will be any extra tickets available to purchase.
Key entry requirements icon

Key entry requirements

96-112 UCAS tariff points from A-levels or equivalent

  • A minimum of two completed A-levels, a BTEC Extended Diploma at MMM or BTEC Diploma at DM equivalent qualification or a combination of qualifications which comply with the minimum entry requirement of 96 UCAS points.
  • Direct entry into year two or three may be considered for this course.
  • Applicants are required to submit an electronic portfolio.
  • Applicants over the age of 21 may be considered based on relevant experience, without having the required tariff points.
  • Alternative entry to this course is available through the Design Foundation Year
  • If you are applying from outside the UK, find information about entry requirements, visas and agents for your country here.
  • For further information about UK, EU and international qualifications, please refer to our course entry requirement statement.

English language requirements

Applicants who do not have English as their first language will be required to demonstrate an approved level of proficiency in the use of the English language. The agreed minimum requirements for this course are:

  • IELTS minimum 6.0 overall with a minimum of 5.5 in each individual component
  • TOEFL IBT minimum 80 with a minimum of 20 in each individual component
  • Duolingo English Language Test - 100 overall with minimum of 90 in each component
  • or equivalent.

Qualifications are checked before enrolment, and international students must bring their original certificates or certified copies when coming to study at the University.

Pre-Sessional English programme

The University also offers a pre-sessional English programme for international students who wish to improve their level of English before starting a degree course.

Study location

East Park Terrace

Got a question about this course?

Contact our Solent team:

If you are a UK, EU or EEA applicant please contact 023 8201 5066 If you are an international applicant please contact 023 8201 5066

How to apply

Any student applying for the first year of a full-time/sandwich undergraduate course must apply through UCAS (University and Colleges Admissions Service). This includes mature, overseas and EU students.

Nearly all schools and colleges offer their students the facility of applying electronically through the UCAS website using 'Apply'; it may also be used by those applying independently in the UK and overseas. This facility and all course information can be found on the UCAS website:

Your application should reach UCAS by 15 January if you hope to enter a course the following autumn. Early application is advised for the most popular subject areas. Late applications may be made until the end of June. The UCAS code for the University is S30, code name SOLNT.

Please click the links below to apply through UCAS:

Mode of study
Full-time 3 years Apply

Design Foundation Year route:

Mode of study
Full-time 4 years Apply

Top-up route:

We welcome applications from students currently studying a Foundation Degree, DipHE, HNC, HND or modules of an undergraduate degree course at another university, who wish to enter directly into Years 2 or 3 of one of our undergraduate degree courses. Please contact our admissions team for more information: contact us

How to apply

What you'll study

Year one

Core modules
  • Editorial Writing
    This module introduces the fundamental skills and techniques for editorial writing. You will be introduced to the creative processes involved in the formation of written outcomes and how to apply these skills to beauty and fashion editorial.
  • Styling and Presentation
    This module introduces the creative processes involved in the formation of visual outcomes and how to apply these skills to creative direction for advertising and editorial.
  • Fashion and Beauty Industry
    This module explores the various areas within the fashion and beauty industries, providing a good understanding of the wide and varied potential for study and ultimately for graduate employment destinations.
  • Contextual Studies I
    This module introduces you to understanding fashion and beauty as a social and cultural phenomenon through the examination of the historical factors that have shaped and influenced fashion and beauty.
  • PR and Marketing I
    This module will introduce you to methods of marketing and promoting fashion and beauty and communicating brand identity. The main focus is on the promotional mix.
  • Trend Forecasting
    This module introduces you to the vital research skills you will need to identify and explore trends, to understand their impact and to widen your fashion and beauty subject knowledge.

Year two

Core modules
  • Fragrance Branding and Advertising
    Through this module you will learn the various stages of the creation of a perfume campaign exploring areas such as: brand awareness, researching hero products and celebrity perfume endorsements.
  • Professional Practice and Promotion
    This module will prepare you for securing the minimum 100 hours of Work Based Learning required at level 6. It also provides essential skills for exploring potential avenues for work experience, internships and graduate level employment.
  • Global Perspectives
    Through this module you will learn how to develop a strategic, global promotional beauty campaign for a brand.
  • Digital Beauty and Editorial Writing
    On this module you will learn how to generate and present ideas and develop your editorial voice for your own online magazine or blog.  
  • PR and Marketing II
    On this module you will develop a publicity campaign to launch a new product line or service related to the beauty or luxury industries, including producing all related press materials.
  • Contextual Studies II
    This module introduces you to contemporary social, technological, cultural and political changes and developments, and asks you to assess how the fashion and beauty industry has embraced them.

Year three

Core modules
  • Work Based Learning
    Throughout this module you will develop the skills and experiences expected to work competently within the creative industries.  You will discover new career paths that are open to you as a creative practitioner, whilst consolidating previous skills attained through the previous modules of study on your degree. 
  • Final Major Project
    The Final Major Project is the culmination of three years of undergraduate study and provides you with the opportunity to pursue in-depth individual, analytical, critical and creative inquiry into an area of vocational interest.
  • Final Major Project: Proposal
    This module provides an opportunity for you to identify areas for primary research investigations, leading to the development of an industry-relevant project brief.  The emphasis is to develop an original, creative and innovative yet commercially viable concept for Final Major Project.
  • Entrepreneurial Practice
    This module will help you to further understand how to present and pitch yourself within the fashion and beauty industry, finding leads & opportunities. You will identify an entrepreneurial idea, product or opportunity that you wish to investigate and work to develop a pitch presentation for a key market.


Web-based learning

Solent's virtual learning environment provides quick online access to assignments, lecture notes, suggested reading and other course information.

The Student Hub

The Student Hub is a central space where you can access all of the information and support you need during your time at University.

Professional and experienced staff can help resolve any query, and if they cannot answer the question themselves they will find the person who can.

Career support

Students' work

Meet the course team

Rachel Lamb academic profile Rachel Lamb Course Leader View profile
Rachael Taylor academic profile Rachael Taylor Lecturer View profile
Emma Calder academic profile Emma Calder Lecturer View profile
Lesley Taylor academic profile Lesley Taylor Lecturer View profile
Jonathan Trayner academic profile Jonathan Trayner Lecturer View profile
Marianne Damoiseau academic profile Marianne Damoiseau Lecturer View profile

The university cannot guarantee any particular members of staff will teach specific aspects of the course in the future, but will endeavour to ensure the teaching team maintains their balance of experience and qualifications.


You’ll have access to a range of specialist teaching facilities in our professional-grade media academy, including a photography studio complex, make-up area, mono and colour darkrooms and printing areas, digital reprographics rooms and Mac suites.

We provide a stimulating learning environment and access to state-of-the-art resources to help you make the most of your time with us. Flexible spaces, Wi-Fi facilities and learning zones all contribute to our lively and contemporary study environment at Solent.

Students learn from a team led by industry professionals who bring years of practical experience to the seminar room.

Your future

Suitable roles for graduates include:
  • Beauty editor
  • Beauty journalist
  • Marketing assistant
  • Marketing executive
  • Press officer
  • Communications manager
  • Social media manager
  • Brand manager
  • Media relations executive
  • Product developer
  • Trend forecaster

Industry links

Throughout the course there are opportunities to take part in live professional projects and competitions.

Recent guest speakers have included Terry Mansfield, former president and chief executive at the National Magazine Company; Courtney Blackman from Forward PR; Mark Graham from ilovedust; and Caryn Franklin and Debra Bourne of All Walks Beyond the Catwalk.


During your third year of study you will complete a ‘Work Based Learning’ unit, requiring 100 hours of industry related work experience helping you to improve your knowledge and skills in a professional environment.

Previous students have found placements with organisations such as; Vogue, Elle, Glamour, Grazia and many beauty brands such as Benefit and Pai Cosmetics.

Graduate stories

Madeleine's story

Madeleine Warner - Marketing Executive, Seeds of Colour

"This course is for you if you have a passion for the beauty industry but need guidance on where you would like to pursue a career in the future."

Why did you decide to study this course at Solent?

I chose to study Beauty Promotion at Solent because the course offers teaching in a variety of areas within the business side of the beauty industry. This appealed to me as I was unsure whether I was most interested in PR, marketing, or journalism. I'm now graduating knowing which aspect I have enjoyed most and would like to pursue, while also having a strong understanding of many other job roles and requirements. 

Favourite part of the course?

My favourite part of the course has been learning from a team of staff that are mostly still working in industry so are completely up to date on current affairs and often have great industry contacts that we have been able to connect with and learn from. 

What was your biggest highlight from the course?  

My biggest highlight is the friends that I have made. It is great to feel supported and be surrounded by people who have the same interests. 

Further study

Enhance your career prospects by continuing your study at Solent.

Get ready to find your place

You can still experience life at Solent at a virtual open day! Hear from course tutors, take virtual campus and accommodation tours, and chat to us live.

Register for a virtual open day