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About the course

If you have an eye for style and are looking to delve into the world of fashion, Solent University's fashion styling and creative direction degree can help you turn your creativity into a fast paced and exciting career.

Good fashion styling and visual imagery is key to the success of products, brands, media and celebrities. This three year course aims to teach you the creative, technical and business skills required by the industry whilst guiding you to develop your own individual talent through work experience and practical projects.

Students will graduate with a thorough understanding of how stylists work across different media in magazines, advertising, design, catwalk shows, digital media and e-commerce. Students underpin their practical work with study of relevant academic theory, helping them to develop a comprehensive, innovative and appropriate visual language informed by a strong understanding of styling’s historical and contemporary contexts.

Student learning is aided by free access to specialist hair and make-up studios. These studios include airbrush guns, studio lights and other industry-standard fixtures. Solent’s media academy boasts high-spec photography studios and IT facilities, as well as a range of the latest editing software.

You have the opportunity to study abroad in one of our partner universities for a semester on this course.
Study abroad
If you're not quite ready for a full undergraduate degree, there's alternative entry through one of our foundation years.
Foundation year available
You have the opportunity to obtain a professional membership as part of this degree.
Professional memberships
As part of your studies you will have the opportunity to undertake a work experience placement.
Built in work experience placement
This course has access to Solent's specialist facilities.
Specialist facilities
After successfully completing your studies, there's an opportunity to continue your studies at Solent.
Further studies

The collaborative culture on campus encourages students to work on exciting shared projects with students from other creative disciplines. Recent projects have included live fashion events and work on the course’s own fashion brochure, Anon.

What does this course lead to?

Graduates have gone on to a variety of roles including online styling, head styling, trend research, fashion administration, studio management, visual merchandising and visual styling. Marks & Spencer, Lenis Model Management, Hungry Tiger, Karen Millen, Trendstop, Topshop and Campaign Design are just a few of the businesses who have hired our graduates.

Who is this course for?

Solent’s BA (Hons) Fashion Styling and Creative Direction programme is perfect for students who want gain a deep understanding of all aspects of styling. This includes fashion styling, hair and makeup as well as media production, post-production and publishing. 

Facts and figures

UCAS codes icon

UCAS codes

Full Time

  • 3 Years Standard Entry FSC1
  • 4 Years Design Foundation Year FSC3
Fees icon

Fees and costs

Tuition fees

The 2020/21 fees are not yet available. For guidance, the 2019/20 fees were:
UK, EU and Channel Island full-time fees: £9,250 per year
International full-time fees: £12,875 per year

For further information, please visit our tuition fees page.

Other costs

While most course costs are covered by your tuition fees, some essential resources and optional extras may need to be paid for separately. These additional costs are listed below. For advice on budgeting and managing your money, please contact

The 2020/21 other costs are not yet available. For guidance, previous other costs have been:

Year one
Compulsory make-up kit, external hard drive, domain name and memory stick costs: £250

Year three
Optional project materials: £500

Bursaries and scholarships

Solent University offers a range of bursaries and scholarships that provide financial assistance or waive fees for tuition or accommodation. Each bursary or scholarship has specific eligibility criteria. Check out our bursaries and scholarships pages to find out more.

Key entry requirements icon

Key entry requirements

72 - 96 UCAS points or equivalent 

  • A minimum of two completed A-levels, a BTEC Extended Diploma at MMP or BTEC Diploma at DM or equivalent qualification, or a combination of qualifications which comply with the minimum entry requirement of 72 UCAS points.
  • Direct entry into the second or third years may be considered for this course
  • UK applicants are required to send an electronic portfolio.
  • Applicants from outside the UK will be required to send an electronic portfolio.
  • Applicants over the age of 21 may be considered based on relevant experience, without having the required tariff points.
  • Alternative entry to this course is available through the Design Foundation Year.
  • If you are applying from outside the UK, find information about entry requirements, visas and agents for your country here.
  • For further information about UK, EU and international qualifications, please refer to our course entry requirement statement.

English language requirements

Applicants who do not have English as their first language will be required to demonstrate an approved level of proficiency in the use of the English language. The agreed minimum requirements for this course are:

  • IELTS minimum 6.0 overall with a minimum of 5.5 in each individual component
  • TOEFL IBT minimum 80 with a minimum of 19 in each individual component
  • or equivalent.

Qualifications are checked before enrolment, and international students must bring their original certificates or certified copies when coming to study at the University.

The University also offers a pre-sessional English programme for international students who wish to improve their level of English before starting a degree course.

Study location

East Park Terrace

Got a question about this course?

Contact our Ask Solent team: 023 8201 5066

How to apply

Any student applying for the first year of a full-time/sandwich undergraduate course must apply through UCAS (University and Colleges Admissions Service). This includes mature, overseas and EU students.

Nearly all schools and colleges offer their students the facility of applying electronically through the UCAS website using 'Apply'; it may also be used by those applying independently in the UK and overseas. This facility and all course information can be found on the UCAS website:

Your application should reach UCAS by 15 January if you hope to enter a course the following autumn. Early application is advised for the most popular subject areas. Late applications may be made until the end of June. The UCAS Code for the University is S30, code name SOLNT.

Please click the links below to apply through UCAS:

Mode of study
Full-time  3 years  Apply 

Design Foundation Year route:

Mode of study
Full-time  4 years  Apply 

What you'll study

Year one

Core units
  • Styling Fundamentals
  • Media Make-Up and Hair 1
  • Digital Image Production 1
  • Editorial Styling
  • Contextual Studies: Historical
  • Digital Image Production 2

Year two

Core units
  • Styling for Industry
  • Digital Publishing
  • Contextual Studies: Contemporary
  • Freelance and Industry Management


  • Interpreting Narrative
  • Media Make-Up and Hair 2
  • Freelancing at Solent Creatives

Please note: Not all optional units are guaranteed to run each year.

Year three

Core units
  • Professional Context
  • Major Project – Research and Development
  • Major Project – Production and Evaluation
  • Work-Based Learning for Fashion and the Creative Industries


  • Dissertation
  • Dissertation and Practice

Please note: Not all optional units are guaranteed to run each year.


Web-based learning

Solent's virtual learning environment provides quick online access to assignments, lecture notes, suggested reading and other course information.

The Student Hub

The Student Hub is a central space where you can access all of the information and support you need during your time at University.

Professional and experienced staff can help resolve any query, and if they cannot answer the question themselves they will find the person who can.

Career support

Students' work

Meet the course team

Lisa Dibben academic profile Lisa Dibben Head of Subject View profile
Emma Calder academic profile Emma Calder Course Leader View profile
Rachel Lamb academic profile Rachel Lamb Senior Lecturer View profile
Elizabeth Barnett Lawton academic profile Elizabeth Barnett Lawton Senior Lecturer View profile
Dr Flavia Loscialpo academic profile Flavia Loscialpo Senior Lecturer View profile
Simon Griggs academic profile Simon Griggs Technical Instructor View profile
Chris Overend academic profile Chris Overend Technician Instructor View profile

The university cannot guarantee any particular members of staff will teach specific aspects of the course in the future, but will endeavour to ensure the teaching team maintains their balance of experience and qualifications.


You’ll have access to a specialist make-up and hair studio with industry-standard airbrush guns and studio lighting; modern photography studios; a comprehensive media loans scheme; and a range of well-equipped IT labs.

Students have free access to Solent’s cutting-edge media academy which includes industry-standard photography studios, IT and editing facilities.

To enhance the course experience and provide further opportunities for international learning, past students have had the option to go on educational trips to European fashion capitals.

Your future

As a graduate of this course you’ll possess a diverse range of skills in image production and communication, as well as a keen understanding of trends and the wider fashion industry.

Suitable roles for graduates include:

  • Fashion styling
  • Creative direction
  • Fashion editing
  • Fashion journalism
  • Advertising creative
  • Brand consultancy
  • Visual merchandising
  • Trend forecasting.

Industry links

During the course you’ll have the opportunity to take part in work experience and live projects with a variety of fashion industry partners. Past collaborators include Atelier Mayer, Uniqlo, Lipsy, Save the Children, Illamasqua and more.

Professional stylists and industry experts regularly visit and give input to the course. Recent examples include stylist Alexis Knox and forecasting company Trendstop. You’ll also be encouraged to develop your professional network and get actively involved in a diverse range of projects and industry experiences.


Students are supported in understanding how to pitch themselves to employers, create CVs and apply for work experience as part of second- and third-year units.

Graduate stories

Jolie's story

Jolie Kay - Visual Merchandiser at H&M

What was the best part of your course?
I really enjoyed the hair and makeup lessons as this is where my interests lie. They were really in depth and the extra airbrush course offered along side the degree was brilliant and a much-needed skill in freelance make up artistry. Another area I enjoyed was the work-based learning unit, as I did a placement in visual merchandising, which is the career I wanted after finishing my degree. This meant that 3 weeks after my final hand-in I managed to gain a job on the visual team for an H&M store, which wouldn't have been possible without the experience.

What do you do now and what do you find most enjoyable about your work?
I'm currently a visual merchandiser for H&M, I love that it's creative in a busy retail environment. It's the perfect job for me because I love retail and interacting with customers and it also allows me to express myself creatively, so it's the best of both worlds. I have Lisa Mann to thank for this as she gave me the opportunity to work at RE:SO. The creative freedom I was allowed gave me such valuable skills, allowing me to walk into my job of choice before officially graduating.

How did you change as a person during your time at Solent?
I become a lot more confident knowing the tutors believed in me, which made me believe in myself. Landing my dream job is down to this.

What advice would you give to someone thinking of studying at Solent?
Do it, not just for university but the whole city is beautiful and the people are unreal.

Further study

Enhance your career prospects by continuing your study at Solent.

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